An in-store sampling campaign showcasing Kapiti’s award-winning cheese range in supermarkets across New Zealand
Kapiti’s original cheeses are exquisitely aromatic, deliciously indulgent and handcrafted. Kapiti cheeses are something truly special and unique to New Zealand. Their cheeses have Te Reo names that reference their style, and the illustrations on their beautiful packaging are inspired by the Kapiti landscape.
Encouraging customers to support a local NZ owned and operated company, our team sampled to 7983 customers focusing on five cheeses from the Kapiti range: Pakari Aged Cheddar, Kikorangi Triple Cream Blue, Kanuka Havarti Smoked, Kahikatea Camembert and Rarama Washed Rind. Through a premium sampling experience, we educated customers on cheese paring ideas to show that entertaining has never been so easy with these mouth-watering Kapiti Cheeses!
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