Warner’s 0% Botanticals Dry July

Supermarket In-Store Sampling

Showcasing a unique product during an in-store sampling campaign, introducing customers to Warner’s 0% Botanical Spirits during Dry July.

Warner’s 100% natural range of spirits are distilled on their family farm in Harrington, Northamptonshire, and Warner’s are leaders in the craft gin category.  Their new 0% Botanic Garden Spirits use only 100% natural botanicals, with 90% of the ingredients sourced straight from their farm. They focus on taking care of nature by conserving the countryside, protecting natural habitats, and supporting biodiversity.  

Showcasing Warner’s 0% Botanical range during Dry July, we completed dozens of sales events and sampled to 2446 customers. Our team highlighted the fact there are other 0% sprits on the market but allowed customers to try Warner’s for themselves and taste the difference "this would make some great mocktails that actually tastes like a proper drink” .  

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